³ijƽ10ҡ
ҲǾ鵽ĵһվ
¶ЩոһϷɱ࣬ŴæɫȹװŮϱס
СЦ绨лл㡣
ijǵһϷˡ
潫ȫ̻ԭŴһijǵĻŮΪʷ˵İŮҵĵ·
ܼΪ߹·
ÿڴշת࣬Ժﶼһǰĸо
ЩдڡڱʼϵıϸںͶƣҪٸ̺ӡɴʦһ˲ʱ͡
£Աĵһάݡ
ijЩϸڵĴϣһ̿زĵƬΣѾԱ硣
ǣ쵽ɡ
·ϰصij
ô
вԴʾߣҲijǵĻԷǡ
Ǻǣãϵ⼸λŵ֯ߣǰЩСҪǡ
õ·
·ϰǰСһ˹žġ
ýIJϽĴѧںԱݡĨڡ
ڷɵǻĿšɧŲϡ
ڸ鳵ᡢ谭ò͡㳡ǿӰ㡣
ֻˮڡ
˱ǰõ굼ݰŴʩһһΡ
ЩԷ綥Ӱʦľͷ¼
ǡʱСMytubeļ˷˿ȻῴһVlog
ϰ˵㣬ijģϣٻƵꡣ
·⣬ﻹŻưȺʹͷɭ
ɭ֪ưȵݣλǰȸᷨҵ
Ļưڹȸһֱܲúְܷλ
2012뿪ȸصηܼࡣ
20135£¹ۺΪλϯ˽٣רעڻ˽ߡ
ۺ֪ӺĿµģλڹְڻ˾ŮʦԼ˽ԡ
ưȲ̫֪ɭĽɫʶǻĴͷҽڷͷʢ
ɭЩֹ
·ϰЦܽʽڱĹ˾ܲãͳҵұۣ
ɭףĿǰݰ´ηɵĹȨṹһǿҽȡ´
ưһ
ֻ֪ϰ뱱DVDҵ
һͳ˼
λŮʦΪܻθеοֻ·ϰνġܽҲηɺͰ´սԡ
ĿǰѾǷߴ480%CDSʱá
ıɭ2007õ600%Ļر֣ھȫڴа߰ʮ״̬
ȣ´ڵľӪΣ
ưȻع
·ϰָʾ£ǰСηɵɣӻ֮ǿչ15%ĹȨ
ÿ¡ư֤Լۣȫŵͣ˽룬ԱѾͶͳƾֵע⡣
ڱɡάἪǵѾԱˣƲá
ؼǡַǰļһܵĶ»ᣬΪ760Ԫĸ߶𱻾ְܸˡ
Ļ³ȦЦˡ
ǰᵽ´չѹŵǾծ
֮ǰʽĺIJԾǽηɵֽɾ
һС谭λ´ܲðˡ
ںηɶԿڼ˲սԣҲµϣηɵĴΪ֮һ͡
ξƷչȥ´ҲܹӲдһ
ֻϧʱ۹Ƕdzġ
һ´Ĺɶᾭһ¾飬ܸ˵ĸ߶𣬻ͨѹʹְ
ȻѾΪ´ɶ֮һĻưûٴ
֮ڰ´·ϰ˵ǴԬϲ
Ȱ⣬ִ˰´ٽ֮ʳʳ֮¡
ſȣڵľƾͺˡ
֮ǰ˼·ñɭרҵŶ밶˾ͨгͻͶߵĴڽףֱҪԼչǡ
һ̯ɫȻҲʽˡ
ǰµı˵һԼ۱ȺܸߵչˣʣӦίԱ˾顣
ֻλԶıңƺ⡣
ȣɭһ
ҪϼӴȥݽΪչ´ƣһܶǡݺͳϼӴĴҵߡ
ҿݽ¶Ϣ
һѾɰ´չ
ڶҪȫý͵Ӱҵߵ棬Լý壬ǰ´δĺսԣ
ɭ̫һУмζ
ưѾüͷˣ·ܣⲻDZ¶Ŀ𣿡
˹͢˹Ϳý壬֪´ｫᱻһҲýִƣɹĻҵҺ͵Ӱݣ
ʦķȻֹ
ڴ
ηɣ
ηɣ
ưȺͱɭͬʱг
ɭȻ·˹͢˹
û
·ϰ岻صظ¿ȱηɵĹ˹͢˹ǿƣԹ˾оԵƿҴûýҰġ
ҪڱDVDληǿ粻ļǻ
Ҫô̳ϻҪôֱӸ׳нչ
굼ݰԼļƻгϼӴ׳һ˹͢˹Ӧ
Σͼʽغİ´ǿԳϮηɣ
ɭأηɵĹȨṹABͣ˹͢˹ӵиߴ97%ͶƱȨ
ǵĵչߣֻҪٿɶᣬǰʿɫɡǶ裬Ǹۡ
ֶζӦԷչijòԡ
ʿѺʱֹɣĿعɵλ
ɫɡԵչƣֹǴˡʮʮ⳥˹㡣
ҵϴơԱϴɻչߵijɱ
ǰ
·Цһη14%ĹƱЩ
ʲôɭЩëȻ
ҪȣиʱȥעõηɵĹƱҲǴηɵɵش´ԭгӵ
ɭףһᣬƹһжЭ飬û̫ա
·ϰЦĵûУС
·ϰνЦЦһգܹҪֻϺϵС
˹͢˹һλԽҵңĶ£CEOĬܿôܵġ
һληֵȫ紫ýֵһĴ࣬Ķ֣ٶСĶΪ
ưʾηɺ˹͢˹ϵأҪƻ
ƻչ´ɣ浶ǹظһҲûơ
ıЦݽȣǰϵλˣҲܿҪپҵˡ
ǣϰ塣
ƻʽѸڱýƣ̱İ´ȿʼ˴硣
һʱЦ
Ǹ߸ϵĻַǣЦλؽĻ֮ܣûԣ̣ԣӡ
úõˣȻַԡ
˵ҵڻΪܴһ˿Ծ˹͢˹Ȼһ
Ž뺯
λݵ𣿡
ǵģϼӴʿܲð˹ĹάһЩǡݶᵽ
û˹͢˹Ҫϯһ
ӦǶ϶ֵġDZ¶ҡȤɣ
ʱ䣬200742010㣬ݴѧɼУ
˹͢˹һҵʿֺѺԼλϣͷ˵ӰѧԺУѾϯˡ
һλݵ굼ݽ̨ϼӴͬǵUCLAѧ˷źù˹͢˹
λڱѾˣ
һֱ·ϰڱǰԼ繫ġ
Ϊҵ滮
ӡ֡ʼԶĴֱӻͬ롣
̶εĽ˹佱ϵڶгĬбһ㻪˴ݵԵȻӰԺҵʿ˺ӡ
ȵMytubeλִΡߣѾӰ̳ͻΪ֪ͬˡ
2006꣬ܿһ飬Ʊѡ֪Ļס
ǰλǷ·ҦǰʮλСҲ
֪ԱСʦӱټѵˡ
ȻԺλ굼ڱӰ̳ĽܶȻߡ
ǹ˹͢˹Ŀǰ̨ϵжϡ
ϼӴУʷġҵϼӴ¬˹·̨⡣
ʷĺ·ϰһ5000Ԫľ֤飬ܳǹڼĵ
ʷֳֻͲͬڹУ쵼ʢȽԼࣺлй·ݣǶԵӰΰ
ֳģ·ϰϵҲӰԡ
˲ʱ
·ϰʩʩȻؽӹͲߵݽ̨ǰ
λǰع˾ϰԼڱһҪ⡣
ǰֵӰرǡĴҡӰҡ
Mytubeijɹҵۣμȫȶȵһġ̸ֳĿǻҵߡ
а˹佱ϵڶгĬ͡άϰеĹܡ
һ磬֮ԼDZ̨ʣ
ҡƬϣǣ繫
벻ҪҵҵӪͲҵǺͷ
ҺǵСŻܲԶһǼᶨӵ
Զıҵαװˡ
һװ
죬ʱλһʽӢйݣչʾһʽĬ
Ҵ绰ʷģ¬˹Dzðˣμӻ
ʷ˵û⣬һģϾ1.75ԪѧУǵУ
·ϰЩԹؿϼӴУʷģ㻹Dz˵ί
ֻ5000Ԫ¬˹1.75Ԫһλʵļα𣿡
˲ôЦ
̨ϵʷĺ¬˹̯״
һŵָ͡ͷåڡ
ϲ·ϰĬ
Ψһźܾûһȥˡ
ðɣЦ
¬˹ҺĵӰˣйһֺӴۣƶЧĸá
⣬ҲһϼӴijԡ
УͨʿڲӳŶӺϼӴӰѧԺйڶ3Dģ4KHDR豸зȷĺ
֮ǮǶϼӴЧϵзãijɹרɲӳѧУѧС鹲С
¬˹ĺʽһֻһĽѧ¥
߿գǰ衢أ·ϰҲԼġ
ʱƸⶥЧŶһǻǮ
һ·ϰ٩٩̸
ȥڹڴѧݽڵͬ˵벻ҵ֣ǽʶ
ĵӰҵֵùڵĴҵߺͲҵÿȥ˼ʵ
̨˶õͷȫΪߵֵģоϳ̫ˡ
ﱱӰ̳ȨӦø˲ŶԣϾУߺЧߵ
ΪضйҵĵӰݣҲӰĻڹıӰڱҽһйĻᡣ
Ҳ֪ʽ͵ʿȥƴ̣ǵһıijӢ۵Ӱ2008
֮⣬ǻкܶڶӰƬ
лԽҵ۹⣬˶гΰ׳ƽʽ͵ʿȫһ廯µȺ
ڣڱʽ繫˾´̽ýҵ
·ϰһɨǰűĹ˹͢˹·ֻһС£ݡ
йгоټ֣֪Ϥ
2002йƱԼΪ1.6Ԫȥ4.8ң
2007ϰ꣬ƱѾȥȫ꣬걣عҲ7.5ԪϣǷdzֲʡ
·ϰ˶٣ijЩֽĴĶвһûиܵйӰв
̨µİЦŹơ
֡սں붼ȷǽͰ˹Ĺ̶Ŀ
ָٶȣٿǵҵֵƣ2017꣬йӰгƽҲ10ʱ䡣
ڵƱһζȫӰгھ2020ꡣ
һijֻҵչֻ졣
ʱƱܶռȫ75%80%
룬Ӧλҵ߶йгӰɣ
̨һƬȻҵӢھ֣Լ塣
·ϰʼʩһƬйгնܴڵչ⡣
ͬʱҲڳĸλȨ
йгڵҪdzձгģЩڶԡʷա˵ֻý壬Ӧõˣ
ǶԹ˵ѪͬܲܣǮʱҵͷǿеġ
̨ˣһλϼӴѧӾ֣·һôܺйӰ
ͲݵϣλŻżഺϼӴϵѧ̹ԣMytubeϵƵҺй
ȥĵӰѧУźûбѡС
·ϰЦЦл֧֡
ںйӰıԶǵİѾȴ㲹䡣
Ǽֶκרҵ˲ŵIJ䡣
ĵӰҵж150֣кܶϸҵǹǷȱġ
ĵƹʦ˵ҵıƹרҵȡˣΪƹʦתӰ硢ݡ
ûѧҲûʦû취άרҵģ
йĵƹʦڴԥʡ۳꣬ƹ⼼ͿŸӡʦͽҵģС߶˵ĵƹʦҲȽѷ
Ϊûѧϵͳ֪ʶƾоĿȾܸṩרҵĵƹЧϡ
ƹʦڹڽеүΪ˲ϡȱھĵλϸߡ
Ա˵ƹʦ㶪
˵ƹʦ㶪Ǯ
⻰2017ħʵӰڣ˴ý³ǻԲ˵ġ
ƣԥʡƹʦһһؿйӰӵƹҵ
굼ݻһת֪ҵں˲Źʣ״̬
һΡʷաڹļƹʦӦƸЩҵ
ͷҪ빤ҵħıҵǿԿ¶IJӳ
̨һƬЦλ굼뷽跨ظԼ岥С档
˵ƹҵƬݡڡȷרҵ˲ţӭǵйȥرǺܶѧͻҵйδĻСҪ˲ŽǺġ
·ϰڹ˵Ӱҵܽˡ
ߵ˲أ
ڵʱѪģЩű˲ںǹʣġ
ֻʱչЩʣ˲ʱûԶĻᡣ
·ϰ·д·
ǵһ㣬ҴڵĵӰ˾ʹҵߣӭĵӰ˲ŵڵȥѧϰ
ڶ㣬ӰĻеĽ죬סйƬͱҪйڡ
˽ڵعڵĿζϲáɡĻⲻһҪγϹϵǷȰλԴ˿һĵضԴڵعڣΪĻƷߵԾΪ
һýͶƱ
ǰʱǡʷաڵ¹谭ϣλý嶼ܹʵйڵĸܡ
Һοؿǵ¹İõ塢ƽЭᣬͬɫ֡ڵķս֯ǴԮ֧֡
ԷܱߣΪǹơϵʾȺdzл
·ϰ˹ڹ֪һǣ̨б¶һϣ
ûйģĻ壬ǵӰǵůж
˶٣ãһΪȽĻĽ
굼ٴε⣬ʾһľ֤飺
Щ֧ƱͶʣдӰ飬ϣӰԽԽãлл
һݽˣźõIJɷúͷ̸ػ·ϡ
ϼӴѧҵǶйļ
Ӱ̳ǿһƬ
ά͡Ⱥѿλϴһȶӣֱһݽҡ
ԵĹƻʱIJƴڻǡô
ȫƺֻһλαء
ΪDZڵľ֣
һվֽMytubeͨӰҵйгľ֡
·ϰͰЦ̸߳ţ˹͢˹ò߹·ã¡˹͢˹
·ϰ循´һҵøл˰´ҵ䣡
˹͢˹ƨð·ܺļ𣿡
Ȼ
Ҹ֪⣺ȥƻᡣ
·ҶոᵽýܸȤԽһ𣿡
Ӱ۸Ҫ̨һ٩٩̸ƺ͵áʲô졣
š£ʵֻһ뷨Ҳڲ̫õĽʱ
ȴԼУʷĺͰŬŬ죺Լʱ̸
˹͢˹ɫ䣺õģٻᡣ
굼ȥıӰȻͳֻѳع˾
ҲˣҲˡ
¡˹͢˹·ϰԻЩʲô˼
칫šFast is better than perfectıУڵĹ˹͢˹ϵȴôҲ첻
һ㣬ЩЦԷǡ
·Ĺϵ¼
Ͱ´ηйϵ
˹͢˹λĶڿýǰ
ԼΪǾ3ԪҲֻ͡
ɱһ뷨Crystal·Ǵͨõͼıηɣ
ûκ尡
ݡ֤ȯĹ涨һг5%ĸù˾ɷݣʮڱ걨ʾ˵
νġһжˡ
ȷ
·չηɹƱ2%ͬʱСչ3%ʱǾͱϹʾ˵Լһжˣǡһӡ
ʾֱ֤Ǻı
ںĹ˾ɫͶƱлᱻЧⲿֹȨûͶƱЧ
õη14%ҵĹȨ٣·ǹûнйʾĻΥ棬ᱻⲿͶƱȨ
ֹȨܺһƿηɶĹ˹͢˹ûκв
Ӧûôɵɣ
˹͢˹ϸϸһԼηɵƿأûܷκα¶ţԷ
ȻзûлȾָηɣԼлȾָ´
йݽýսǼ٣Ŀǰ˥˵İ´ֵ8Ԫҡ
ǵڽɸڼˮǴߣȫչijɱҲ14Ԫ£Ǹծ
ǮԼûУС
һ£Dz˹ڷƳ˵һƻֻʽۡ
ͬʱƴӽ𣬽ӴApple TViTunes StoreݿûṩƷ
Ƕĵˡ
⣬ʢijǵĸ룬ϷXboxҲܿߵӰ
仰˹͢˹֪ҲнýļƻҪջdz֣һʳ´
ԼҲĶ¡
˹͢˹ΪԼļƻе˷ܣִǿصڶ͵ܲ
Ĭİ칫λѾǴִCEOüͷ´ﻹмֵЩŵҪô
ҵƶߣδʤǰܡ
˹͢˹ؾ´˭ﶼҵķǸй
ϾMytubeˣϸйڵIJҵһλСҵ쵼ߡ
Ҳչ´ֻΪ˸ԼļκƬֱBullshit
ңĬýδһûᣡ
ĬļЩ죬Цҡҡͷýڸʽϵ̫ǺƻǸѺ
ԶУ˹͢˹۽ǶһݵģDZй˾Ͽжϡ
ƻҲֻDZŶԪչ˼·вֶѣԶûй˹͢˹ηô
Σ˹͢˹ѾͣȫDVDҵתΪý塣
ֻһС3Ԫֽţ˽Ų·ϰһȻıηɵ۹
ĬηҪǮ
˹͢˹гηÿ45Ԫļ۸1000ɣټԼʲȨѺ15Ԫֵ8ڵİ´´ࡣ
CEOͻȻЦ㲻й˵ļıһת͵Ϯηأ
ǿдӱˣУıΡ
Уҵ쵼ṩѵ࣬ڵMBAơ
һɹһжЭڣӵ97%ͶƱȨʱͣƣȻ
ˡ
бҪһ£ҪԼIJҵıͷԡ
Ĭ¶һΪ˵Ϣ
CSXTCIİ˽⣬ʦŶӵжпܲCSXģTCIΥһжЭ
˹͢˹ͻɫ䣡
ʲôɣ
ĬصЦЦƱ滥Э顣
CSXһ乫˾TCIһһ
ڡƱ滥Э顱רҵ
֮һԺϷзɣƹһжЭֶΡ
֮ǰΪʲô˹͢˹ûһأ
ΪңֻĶʦŶӵжϡ
ֻҪоЧƵİӣôеĿԼ
֮˹͢˹Ϊġ·ǸͬŮûȾָηɵĿһۡ
У
ʦŶӵʵ˹͢˹Ȼŵġ
ŵǣ
ѵͷβǸСҪɿʼ´Ŀ۹ɷݣٵϼӴݽ¶ýսԣ
ȫı𣡣
ֻ룬λԸη˶ѾЩëֱˣ
ƾʲôҪǰҸߴʮڵʽDVDҵ
ѵǸԼһýδ
ֱǸӣ
Ǹսթķӣ
˹͢˹ѾʪһƬ
ڶҵƶ߱Ĭʾ£ληCEOԵԶıԺǻۣᵽĬ˵ľĪ
ͻȻˡ
ΪʲôǸŮҪԼð3ʽýҵ
Ϊʲô·Ҫڰ´볹˥ܵǰϦŷ磬չ
ԼIJʱ͵Ĵչ´š
Լ²Ҫ塣
һ
˹͢˹ɫްβŻع
Ĭҵҵ飬ֻйȸչMytube棬Ϸڴý˹˵ĹɷݣȫѺҲ20Ԫ
ͼչ͵ʿƴֻֽ̣١
Ҳ鵽µʽ뾳¼
˹͢˹۾Խ˵Խɲṩ5ԪĹ˾ծ취25ֽ𣬰ɶйݳϳDVDҵ
ʵýҵ
ĬضѼ룬ҡͷηɵֵ25ڣ鲻ܹᡣ
ⲻǼǧ¶ǰߴ10ԪĽףDZҪġ
ĹɷѺ
ĬεؿضȱһʱҲûд
Ǹӡ
˹͢˹·ǷӣԼֺγǣ
Σ굼ݿĹıǹһˡ
ڱλҵ˵ϣƺҲ⡣
˹͢˹ȻעһԸηɳΪɶҲԸԶıƳɹ
õý볡ȯΪηһĵˡ
Ϊʲôˮһսʱɱꣿ
˿ƬСϷ굼ݣ֪ɱΣѾȽ
ȶСĿ꣬1סskjvvx;ֻĶַskjvvx
ҲǾ鵽ĵһվ
¶ЩոһϷɱ࣬ŴæɫȹװŮϱס
СЦ绨лл㡣
ijǵһϷˡ
潫ȫ̻ԭŴһijǵĻŮΪʷ˵İŮҵĵ·
ܼΪ߹·
ÿڴշת࣬Ժﶼһǰĸо
ЩдڡڱʼϵıϸںͶƣҪٸ̺ӡɴʦһ˲ʱ͡
£Աĵһάݡ
ijЩϸڵĴϣһ̿زĵƬΣѾԱ硣
ǣ쵽ɡ
·ϰصij
ô
вԴʾߣҲijǵĻԷǡ
Ǻǣãϵ⼸λŵ֯ߣǰЩСҪǡ
õ·
·ϰǰСһ˹žġ
ýIJϽĴѧںԱݡĨڡ
ڷɵǻĿšɧŲϡ
ڸ鳵ᡢ谭ò͡㳡ǿӰ㡣
ֻˮڡ
˱ǰõ굼ݰŴʩһһΡ
ЩԷ綥Ӱʦľͷ¼
ǡʱСMytubeļ˷˿ȻῴһVlog
ϰ˵㣬ijģϣٻƵꡣ
·⣬ﻹŻưȺʹͷɭ
ɭ֪ưȵݣλǰȸᷨҵ
Ļưڹȸһֱܲúְܷλ
2012뿪ȸصηܼࡣ
20135£¹ۺΪλϯ˽٣רעڻ˽ߡ
ۺ֪ӺĿµģλڹְڻ˾ŮʦԼ˽ԡ
ưȲ̫֪ɭĽɫʶǻĴͷҽڷͷʢ
ɭЩֹ
·ϰЦܽʽڱĹ˾ܲãͳҵұۣ
ɭףĿǰݰ´ηɵĹȨṹһǿҽȡ´
ưһ
ֻ֪ϰ뱱DVDҵ
һͳ˼
λŮʦΪܻθеοֻ·ϰνġܽҲηɺͰ´սԡ
ĿǰѾǷߴ480%CDSʱá
ıɭ2007õ600%Ļر֣ھȫڴа߰ʮ״̬
ȣ´ڵľӪΣ
ưȻع
·ϰָʾ£ǰСηɵɣӻ֮ǿչ15%ĹȨ
ÿ¡ư֤Լۣȫŵͣ˽룬ԱѾͶͳƾֵע⡣
ڱɡάἪǵѾԱˣƲá
ؼǡַǰļһܵĶ»ᣬΪ760Ԫĸ߶𱻾ְܸˡ
Ļ³ȦЦˡ
ǰᵽ´չѹŵǾծ
֮ǰʽĺIJԾǽηɵֽɾ
һС谭λ´ܲðˡ
ںηɶԿڼ˲սԣҲµϣηɵĴΪ֮һ͡
ξƷչȥ´ҲܹӲдһ
ֻϧʱ۹Ƕdzġ
һ´Ĺɶᾭһ¾飬ܸ˵ĸ߶𣬻ͨѹʹְ
ȻѾΪ´ɶ֮һĻưûٴ
֮ڰ´·ϰ˵ǴԬϲ
Ȱ⣬ִ˰´ٽ֮ʳʳ֮¡
ſȣڵľƾͺˡ
֮ǰ˼·ñɭרҵŶ밶˾ͨгͻͶߵĴڽףֱҪԼչǡ
һ̯ɫȻҲʽˡ
ǰµı˵һԼ۱ȺܸߵչˣʣӦίԱ˾顣
ֻλԶıңƺ⡣
ȣɭһ
ҪϼӴȥݽΪչ´ƣһܶǡݺͳϼӴĴҵߡ
ҿݽ¶Ϣ
һѾɰ´չ
ڶҪȫý͵Ӱҵߵ棬Լý壬ǰ´δĺսԣ
ɭ̫һУмζ
ưѾüͷˣ·ܣⲻDZ¶Ŀ𣿡
˹͢˹Ϳý壬֪´ｫᱻһҲýִƣɹĻҵҺ͵Ӱݣ
ʦķȻֹ
ڴ
ηɣ
ηɣ
ưȺͱɭͬʱг
ɭȻ·˹͢˹
û
·ϰ岻صظ¿ȱηɵĹ˹͢˹ǿƣԹ˾оԵƿҴûýҰġ
ҪڱDVDληǿ粻ļǻ
Ҫô̳ϻҪôֱӸ׳нչ
굼ݰԼļƻгϼӴ׳һ˹͢˹Ӧ
Σͼʽغİ´ǿԳϮηɣ
ɭأηɵĹȨṹABͣ˹͢˹ӵиߴ97%ͶƱȨ
ǵĵչߣֻҪٿɶᣬǰʿɫɡǶ裬Ǹۡ
ֶζӦԷչijòԡ
ʿѺʱֹɣĿعɵλ
ɫɡԵչƣֹǴˡʮʮ⳥˹㡣
ҵϴơԱϴɻչߵijɱ
ǰ
·Цһη14%ĹƱЩ
ʲôɭЩëȻ
ҪȣиʱȥעõηɵĹƱҲǴηɵɵش´ԭгӵ
ɭףһᣬƹһжЭ飬û̫ա
·ϰЦĵûУС
·ϰνЦЦһգܹҪֻϺϵС
˹͢˹һλԽҵңĶ£CEOĬܿôܵġ
һληֵȫ紫ýֵһĴ࣬Ķ֣ٶСĶΪ
ưʾηɺ˹͢˹ϵأҪƻ
ƻչ´ɣ浶ǹظһҲûơ
ıЦݽȣǰϵλˣҲܿҪپҵˡ
ǣϰ塣
ƻʽѸڱýƣ̱İ´ȿʼ˴硣
һʱЦ
Ǹ߸ϵĻַǣЦλؽĻ֮ܣûԣ̣ԣӡ
úõˣȻַԡ
˵ҵڻΪܴһ˿Ծ˹͢˹Ȼһ
Ž뺯
λݵ𣿡
ǵģϼӴʿܲð˹ĹάһЩǡݶᵽ
û˹͢˹Ҫϯһ
ӦǶ϶ֵġDZ¶ҡȤɣ
ʱ䣬200742010㣬ݴѧɼУ
˹͢˹һҵʿֺѺԼλϣͷ˵ӰѧԺУѾϯˡ
һλݵ굼ݽ̨ϼӴͬǵUCLAѧ˷źù˹͢˹
λڱѾˣ
һֱ·ϰڱǰԼ繫ġ
Ϊҵ滮
ӡ֡ʼԶĴֱӻͬ롣
̶εĽ˹佱ϵڶгĬбһ㻪˴ݵԵȻӰԺҵʿ˺ӡ
ȵMytubeλִΡߣѾӰ̳ͻΪ֪ͬˡ
2006꣬ܿһ飬Ʊѡ֪Ļס
ǰλǷ·ҦǰʮλСҲ
֪ԱСʦӱټѵˡ
ȻԺλ굼ڱӰ̳ĽܶȻߡ
ǹ˹͢˹Ŀǰ̨ϵжϡ
ϼӴУʷġҵϼӴ¬˹·̨⡣
ʷĺ·ϰһ5000Ԫľ֤飬ܳǹڼĵ
ʷֳֻͲͬڹУ쵼ʢȽԼࣺлй·ݣǶԵӰΰ
ֳģ·ϰϵҲӰԡ
˲ʱ
·ϰʩʩȻؽӹͲߵݽ̨ǰ
λǰع˾ϰԼڱһҪ⡣
ǰֵӰرǡĴҡӰҡ
Mytubeijɹҵۣμȫȶȵһġ̸ֳĿǻҵߡ
а˹佱ϵڶгĬ͡άϰеĹܡ
һ磬֮ԼDZ̨ʣ
ҡƬϣǣ繫
벻ҪҵҵӪͲҵǺͷ
ҺǵСŻܲԶһǼᶨӵ
Զıҵαװˡ
һװ
죬ʱλһʽӢйݣչʾһʽĬ
Ҵ绰ʷģ¬˹Dzðˣμӻ
ʷ˵û⣬һģϾ1.75ԪѧУǵУ
·ϰЩԹؿϼӴУʷģ㻹Dz˵ί
ֻ5000Ԫ¬˹1.75Ԫһλʵļα𣿡
˲ôЦ
̨ϵʷĺ¬˹̯״
һŵָ͡ͷåڡ
ϲ·ϰĬ
Ψһźܾûһȥˡ
ðɣЦ
¬˹ҺĵӰˣйһֺӴۣƶЧĸá
⣬ҲһϼӴijԡ
УͨʿڲӳŶӺϼӴӰѧԺйڶ3Dģ4KHDR豸зȷĺ
֮ǮǶϼӴЧϵзãijɹרɲӳѧУѧС鹲С
¬˹ĺʽһֻһĽѧ¥
߿գǰ衢أ·ϰҲԼġ
ʱƸⶥЧŶһǻǮ
һ·ϰ٩٩̸
ȥڹڴѧݽڵͬ˵벻ҵ֣ǽʶ
ĵӰҵֵùڵĴҵߺͲҵÿȥ˼ʵ
̨˶õͷȫΪߵֵģоϳ̫ˡ
ﱱӰ̳ȨӦø˲ŶԣϾУߺЧߵ
ΪضйҵĵӰݣҲӰĻڹıӰڱҽһйĻᡣ
Ҳ֪ʽ͵ʿȥƴ̣ǵһıijӢ۵Ӱ2008
֮⣬ǻкܶڶӰƬ
лԽҵ۹⣬˶гΰ׳ƽʽ͵ʿȫһ廯µȺ
ڣڱʽ繫˾´̽ýҵ
·ϰһɨǰűĹ˹͢˹·ֻһС£ݡ
йгоټ֣֪Ϥ
2002йƱԼΪ1.6Ԫȥ4.8ң
2007ϰ꣬ƱѾȥȫ꣬걣عҲ7.5ԪϣǷdzֲʡ
·ϰ˶٣ijЩֽĴĶвһûиܵйӰв
̨µİЦŹơ
֡սں붼ȷǽͰ˹Ĺ̶Ŀ
ָٶȣٿǵҵֵƣ2017꣬йӰгƽҲ10ʱ䡣
ڵƱһζȫӰгھ2020ꡣ
һijֻҵչֻ졣
ʱƱܶռȫ75%80%
룬Ӧλҵ߶йгӰɣ
̨һƬȻҵӢھ֣Լ塣
·ϰʼʩһƬйгնܴڵչ⡣
ͬʱҲڳĸλȨ
йгڵҪdzձгģЩڶԡʷա˵ֻý壬Ӧõˣ
ǶԹ˵ѪͬܲܣǮʱҵͷǿеġ
̨ˣһλϼӴѧӾ֣·һôܺйӰ
ͲݵϣλŻżഺϼӴϵѧ̹ԣMytubeϵƵҺй
ȥĵӰѧУźûбѡС
·ϰЦЦл֧֡
ںйӰıԶǵİѾȴ㲹䡣
Ǽֶκרҵ˲ŵIJ䡣
ĵӰҵж150֣кܶϸҵǹǷȱġ
ĵƹʦ˵ҵıƹרҵȡˣΪƹʦתӰ硢ݡ
ûѧҲûʦû취άרҵģ
йĵƹʦڴԥʡ۳꣬ƹ⼼ͿŸӡʦͽҵģС߶˵ĵƹʦҲȽѷ
Ϊûѧϵͳ֪ʶƾоĿȾܸṩרҵĵƹЧϡ
ƹʦڹڽеүΪ˲ϡȱھĵλϸߡ
Ա˵ƹʦ㶪
˵ƹʦ㶪Ǯ
⻰2017ħʵӰڣ˴ý³ǻԲ˵ġ
ƣԥʡƹʦһһؿйӰӵƹҵ
굼ݻһת֪ҵں˲Źʣ״̬
һΡʷաڹļƹʦӦƸЩҵ
ͷҪ빤ҵħıҵǿԿ¶IJӳ
̨һƬЦλ굼뷽跨ظԼ岥С档
˵ƹҵƬݡڡȷרҵ˲ţӭǵйȥرǺܶѧͻҵйδĻСҪ˲ŽǺġ
·ϰڹ˵Ӱҵܽˡ
ߵ˲أ
ڵʱѪģЩű˲ںǹʣġ
ֻʱչЩʣ˲ʱûԶĻᡣ
·ϰ·д·
ǵһ㣬ҴڵĵӰ˾ʹҵߣӭĵӰ˲ŵڵȥѧϰ
ڶ㣬ӰĻеĽ죬סйƬͱҪйڡ
˽ڵعڵĿζϲáɡĻⲻһҪγϹϵǷȰλԴ˿һĵضԴڵعڣΪĻƷߵԾΪ
һýͶƱ
ǰʱǡʷաڵ¹谭ϣλý嶼ܹʵйڵĸܡ
Һοؿǵ¹İõ塢ƽЭᣬͬɫ֡ڵķս֯ǴԮ֧֡
ԷܱߣΪǹơϵʾȺdzл
·ϰ˹ڹ֪һǣ̨б¶һϣ
ûйģĻ壬ǵӰǵůж
˶٣ãһΪȽĻĽ
굼ٴε⣬ʾһľ֤飺
Щ֧ƱͶʣдӰ飬ϣӰԽԽãлл
һݽˣźõIJɷúͷ̸ػ·ϡ
ϼӴѧҵǶйļ
Ӱ̳ǿһƬ
ά͡Ⱥѿλϴһȶӣֱһݽҡ
ԵĹƻʱIJƴڻǡô
ȫƺֻһλαء
ΪDZڵľ֣
һվֽMytubeͨӰҵйгľ֡
·ϰͰЦ̸߳ţ˹͢˹ò߹·ã¡˹͢˹
·ϰ循´һҵøл˰´ҵ䣡
˹͢˹ƨð·ܺļ𣿡
Ȼ
Ҹ֪⣺ȥƻᡣ
·ҶոᵽýܸȤԽһ𣿡
Ӱ۸Ҫ̨һ٩٩̸ƺ͵áʲô졣
š£ʵֻһ뷨Ҳڲ̫õĽʱ
ȴԼУʷĺͰŬŬ죺Լʱ̸
˹͢˹ɫ䣺õģٻᡣ
굼ȥıӰȻͳֻѳع˾
ҲˣҲˡ
¡˹͢˹·ϰԻЩʲô˼
칫šFast is better than perfectıУڵĹ˹͢˹ϵȴôҲ첻
һ㣬ЩЦԷǡ
·Ĺϵ¼
Ͱ´ηйϵ
˹͢˹λĶڿýǰ
ԼΪǾ3ԪҲֻ͡
ɱһ뷨Crystal·Ǵͨõͼıηɣ
ûκ尡
ݡ֤ȯĹ涨һг5%ĸù˾ɷݣʮڱ걨ʾ˵
νġһжˡ
ȷ
·չηɹƱ2%ͬʱСչ3%ʱǾͱϹʾ˵Լһжˣǡһӡ
ʾֱ֤Ǻı
ںĹ˾ɫͶƱлᱻЧⲿֹȨûͶƱЧ
õη14%ҵĹȨ٣·ǹûнйʾĻΥ棬ᱻⲿͶƱȨ
ֹȨܺһƿηɶĹ˹͢˹ûκв
Ӧûôɵɣ
˹͢˹ϸϸһԼηɵƿأûܷκα¶ţԷ
ȻзûлȾָηɣԼлȾָ´
йݽýսǼ٣Ŀǰ˥˵İ´ֵ8Ԫҡ
ǵڽɸڼˮǴߣȫչijɱҲ14Ԫ£Ǹծ
ǮԼûУС
һ£Dz˹ڷƳ˵һƻֻʽۡ
ͬʱƴӽ𣬽ӴApple TViTunes StoreݿûṩƷ
Ƕĵˡ
⣬ʢijǵĸ룬ϷXboxҲܿߵӰ
仰˹͢˹֪ҲнýļƻҪջdz֣һʳ´
ԼҲĶ¡
˹͢˹ΪԼļƻе˷ܣִǿصڶ͵ܲ
Ĭİ칫λѾǴִCEOüͷ´ﻹмֵЩŵҪô
ҵƶߣδʤǰܡ
˹͢˹ؾ´˭ﶼҵķǸй
ϾMytubeˣϸйڵIJҵһλСҵ쵼ߡ
Ҳչ´ֻΪ˸ԼļκƬֱBullshit
ңĬýδһûᣡ
ĬļЩ죬Цҡҡͷýڸʽϵ̫ǺƻǸѺ
ԶУ˹͢˹۽ǶһݵģDZй˾Ͽжϡ
ƻҲֻDZŶԪչ˼·вֶѣԶûй˹͢˹ηô
Σ˹͢˹ѾͣȫDVDҵתΪý塣
ֻһС3Ԫֽţ˽Ų·ϰһȻıηɵ۹
ĬηҪǮ
˹͢˹гηÿ45Ԫļ۸1000ɣټԼʲȨѺ15Ԫֵ8ڵİ´´ࡣ
CEOͻȻЦ㲻й˵ļıһת͵Ϯηأ
ǿдӱˣУıΡ
Уҵ쵼ṩѵ࣬ڵMBAơ
һɹһжЭڣӵ97%ͶƱȨʱͣƣȻ
ˡ
бҪһ£ҪԼIJҵıͷԡ
Ĭ¶һΪ˵Ϣ
CSXTCIİ˽⣬ʦŶӵжпܲCSXģTCIΥһжЭ
˹͢˹ͻɫ䣡
ʲôɣ
ĬصЦЦƱ滥Э顣
CSXһ乫˾TCIһһ
ڡƱ滥Э顱רҵ
֮һԺϷзɣƹһжЭֶΡ
֮ǰΪʲô˹͢˹ûһأ
ΪңֻĶʦŶӵжϡ
ֻҪоЧƵİӣôеĿԼ
֮˹͢˹Ϊġ·ǸͬŮûȾָηɵĿһۡ
У
ʦŶӵʵ˹͢˹Ȼŵġ
ŵǣ
ѵͷβǸСҪɿʼ´Ŀ۹ɷݣٵϼӴݽ¶ýսԣ
ȫı𣡣
ֻ룬λԸη˶ѾЩëֱˣ
ƾʲôҪǰҸߴʮڵʽDVDҵ
ѵǸԼһýδ
ֱǸӣ
Ǹսթķӣ
˹͢˹ѾʪһƬ
ڶҵƶ߱Ĭʾ£ληCEOԵԶıԺǻۣᵽĬ˵ľĪ
ͻȻˡ
ΪʲôǸŮҪԼð3ʽýҵ
Ϊʲô·Ҫڰ´볹˥ܵǰϦŷ磬չ
ԼIJʱ͵Ĵչ´š
Լ²Ҫ塣
һ
˹͢˹ɫްβŻع
Ĭҵҵ飬ֻйȸչMytube棬Ϸڴý˹˵ĹɷݣȫѺҲ20Ԫ
ͼչ͵ʿƴֻֽ̣١
Ҳ鵽µʽ뾳¼
˹͢˹۾Խ˵Խɲṩ5ԪĹ˾ծ취25ֽ𣬰ɶйݳϳDVDҵ
ʵýҵ
ĬضѼ룬ҡͷηɵֵ25ڣ鲻ܹᡣ
ⲻǼǧ¶ǰߴ10ԪĽףDZҪġ
ĹɷѺ
ĬεؿضȱһʱҲûд
Ǹӡ
˹͢˹·ǷӣԼֺγǣ
Σ굼ݿĹıǹһˡ
ڱλҵ˵ϣƺҲ⡣
˹͢˹ȻעһԸηɳΪɶҲԸԶıƳɹ
õý볡ȯΪηһĵˡ
Ϊʲôˮһսʱɱꣿ
˿ƬСϷ굼ݣ֪ɱΣѾȽ
ȶСĿ꣬1סskjvvx;ֻĶַskjvvx